Terra Viva Wines
Website / Geolocation
Terra Viva is an international brand of organic and vegan wines, synonymous with quality, sustainability, and respect for the environment. Its offering is primarily aimed at the large-scale retail market, catering to a conscious audience attentive to product origin and quality.
The goal of this project was to create an elegant, coherent, and professional digital presence — one that effectively conveys the brand’s identity while offering users a complete overview of its product lines and detailed insights into each individual wine.
To support international distribution and ensure a localized experience, three versions of the website were created, each dedicated to a specific market: Worldwide, United States, and Canada. Thanks to an automatic geolocation system, visitors are directed to the correct version of the site based on their country.
Each version features customized content, differentiated naming, dedicated product lines, and a tailored design to reflect the specificities and communication needs of each market.
Mobile optimization
The website was designed with a mobile-first approach to ensure maximum usability and smooth performance on smartphones and tablets.
Every element of the interface has been optimized to provide a fast, intuitive, and frictionless browsing experience, regardless of the device used.
Custom graphic design
We developed three distinct graphic concepts, one for each target market.
Each version has its own visual identity aligned with the local audience, while maintaining the overall brand harmony. The use of colors, typography, layout, and images was carefully calibrated to enhance the product and strengthen the perception of quality, reliability, and authenticity of the brand.
